Daon Blog Team
[Case Study] Polarify: Joint Venture for Cross Channel Biometric Authentication & e-KYC

Learn about the benefits of Polarify, Daon's joint venture with Sumitomo Mitsui Financial Group/Sumitomo Mitsui Banking Corporation and NTT Data

Polarify Blog

THE CHALLENGE

Japanese service providers wanted to offer a better experience to their customers, both in customer registration for new services, i.e. digital onboarding or e-KYC and when accessing services or approving transactions. If every service provider developed their own solutions, that would introduce even more friction for customers and costly duplication of effort.

THE SOLUTION 

Sumitomo Mitsui Financial Group/Sumitomo Mitsui Banking Corporation, one of Japan’s largest financial groups, along with its technology partners NTT Data asked Daon to bring its technology and expertise to a new joint venture. The result is Polarify: a service that delivers cross channel secure and convenient biometric authentication and e-KYC for streamlined digital onboarding.

THE MARKET REACTION

Polarify quickly became an attractive alternative by offering best-of-breed biometric authentication and onboarding capabilities as a service within the Japan market. With Daon as its partner, Polarify delivers a future-proofed solution for customers, who include not just banks, but also some of the world’s most prestigious ecommerce and insurance companies, including Japan’s largest life insurance company.

THE E-KYC AND TRUSTED AUTHENTICATION OPPORTUNITY

Recent revisions to the Japanese Act on Prevention of Transfer of Criminal Proceeds (APTCP) and other Know Your Customer (KYC) regulations enabled Japanese companies to go digital with their customer KYC procedures and particularly to leverage facial biometrics to enable the integrity of e-KYC. Not only that, in a single process, end users can be registered in an e-KYC process and setup for trusted authentication– a market leading business innovation from Polarify that benefits all sides, while still complying with Japan’s strict regulatory requirements.

Download the full case study here.

Daon Blog Team
Digital Identity and Document Verification Solving the Issue of Trust

Guest Post by Alan Goode, Founder and CEO of Goode Intelligence

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The question of how we effectively and securely identify people online and enable them to perform digital tasks in a safe and secure manner is one of the fundamental ones of our time.

Digital identity and document verification services solve an immediate problem in how to prove a person’s identity for access to online (remote) services.

In the absence of universal digital identities that can be used across services and borders, document verification services remedy the issue of trust between regional service providers and their users.

The ability to onboard new customers through remote digital channels, both web and mobile, is a pressing need for many organisations looking to reduce their physical footprint and support digital transformation projects while reducing the risk of fraud. Digital identity and document verification services aim to support digital onboarding and meet the latest AML, KYC and Customer Due Diligence (CDD) regulations.

A combination of ever-more accurate facial recognition, document verification and a wider variety of verifiable identity sources (data and signals) increasingly powered by machine learning (ML) and artificial intelligence (AI) are enabling service providers to adopt digital identity and document verification services in ever-increasing numbers.

Digital identity and document verification services, specifically, answer the following questions:

  • Is it a real user?
  • Is the user authorised to use the data it presented?
  • Can the service provider conduct business with the user?
  • What is the risk of doing business with the user?

For further insights and key market drivers for these services, download “The Digital Identity Problem – Solving the Issue of Trust” here.

About Goode Intelligence

Goode Intelligence is a leading identity and biometrics research, consulting and events organisation founded in 2007, based in London. For more information about Goode Intelligence, please visit www.goodeintelligence.com.